Acento is an integrated culture and advertising agency shaped by the Hispanic experience.
For 40 years, we’ve blended advertising excellence with a deep understanding of what’s current, pairing cultural insight with creative innovation to deliver breakthrough campaigns that spark conversation, build trust, and forge powerful connections.

WE BELIEVE THAT CULTURE-MAKING IS THE ANTIDOTE TO INDIFFERENCE
Capabilities to close the gap
Through RADICAL COLLABORATION we harness the power of media, strategy, creative, social, and beyond to build authentic brand connections with diverse audiences.

Multilingual Channel Dynamics

Segment Adjacencies & Intersections

Cultural Movement & Moments Exploration

Socio-linguistic Nuance

Innovation Across Specialties

Data Layering & Validation


Donnie Broxson
Chief Executive Officer

Lourdes Washington
VP Client Services

Vicent Llopis
VP Creative

Sofia Escamilla
VP Media

Deborah Pappalau
Health and Wellness

Acento’s Latino roots have flourished into a dynamic agency that reflects the diversity of our world. We serve the multiple languages and cultures of our communities. We embrace the idea that people can be more than 100% – navigating between cultures and languages situationally. We are uniquely adept at activating the whole human, not just a segment. From linguistic and cultural nuance to the multitude of human touchpoints, we celebrate the power of AND.
40 YEARS DRIVING AUTHENTICITY





















