In marketing, the search for cultural connection
often enough ends in massive disconnection.
Real culture is rarely as simple as a segment.
To know culture, is to remove your blinders, broaden your view.
It is recognizing that Culture is formed where many cultures meet.
It is a constant crossing over. A dynamic pursuit to understand intersections and nuance.
At Acento, we live and breathe &.
Thinking beyond a single facet of identity to go deeper on what Culture is — and how it motivates people.
Because we know that the
segment experience is also the human experience.
The immigrant experience. The minority experience.
The new majority experience.
It’s the multi-cultural experience. The fight for space and visibility.
The fight to defeat indifference.
The fight for &.
We unlock our diversity as a team to unlock results for our clients. Tapping into the many cultures and places that made us, to help brands make a mark that defines a new generation of culture.
We are Acento.
Diverse&. Creative&. Insightful&.